Ask Your Audience Before You Run an Offer
One of the highest-leverage things you can do as a creator working with a brand on sponsored or affiliate terms is to ask your audience if they would sign up for tool X if you got them a special offer.
For instance:
A playbook we run with some affiliates is to see if they want to run a limited-time, limited-redemption free month offer for Stock Analysis Pro or Unlimited with their audience.
If they say yes, we have them go to their audience and say something like:
Hey @everyone, if I was able to get an exclusive free month offer for Stock Analysis Pro or Unlimited (the tool you see me using), would you guys try it out?
Then you see how good the engagement is on that.
If it's great, we make the offer and run it with them.
If it's not, there's no point. It won't convert, so it's a waste of time for the affiliate and also for us.
This also primes the audience to know that an offer could be coming, and when it does, to take advantage of it because it's exclusive, limited-time, and has a limited number of redemptions.
This playbook works great.
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